custom website design
conversion optimization
transparent pricing
built for growth
made with empathy.
Connecticut Website Design with a
Marketing Partner You Can Actually Trust
Your trusted Connecticut marketing partner — building websites that drive real results.
Where Connecticut Businesses Go for Real Marketing Support
You’re not hiring a marketing agency to check boxes. You’re bringing on a marketing partner who’s invested in your growth, your goals, and getting it right—no matter how many revisions it takes.

Custom Website Design. Smart Marketing. Real People.
Our services are designed to make your website work harder—from fast updates and SEO to targeted social media and digital strategy.
Website Design + Development
Custom websites built to reflect your brand, convert visitors, and grow with you. Unlimited revisions until everything feels exactly right.
Search Engine Optimization
Ongoing updates and search optimization to keep your website fresh, fast, and visible—without delays, confusion, or any hidden fees.
Social Media Management
Branded content and creative posts designed to drive clicks, build trust, and send more traffic directly back to your website.
WEBSITES BUILT DIFFERENT
Nothing here is mass-produced. Every site is built with care, strategy, and... a little bit of obsession.

Insurance Agency in Bloomfield, CT

Sports Facility in Ellington, CT

Golf Course Restaurant in Somers, CT

Ice Cream Shop in Bloomfield, CT

Local Business Directory in Ellington, CT

Financial Broker in Farmington, CT

"Nick has been instrumental in helping me grow my business from a small local insurance agency to a well known regional insurance firm. From building our fully integrated website, coordinating marketing campaigns, implementing cost effective methods of advertising and always willing to "think outside of the box". Hiring GroClix was absolutely one of the best business decisions we have made at Spectrum Insurance!"

Mark Castelhano
President, Spectrum Insurance
GroClix has been an incredible resource for our non-profit public charity, the Jacob Roger Poulin Foundation. GroClix has helped us advertise our events and gain interest from new sponsors and participants. With professionalism, dedication, skill, and personality, their team has helped make our events more successful than ever. They make our passions their own to get the results we’re looking for. We’re excited to use GroClix for all our future needs, and you should too!

Sarah Poulin,
VP, Jacob Roger Poulin Foundation
Problems We’re Built to Fix
Six common problems we help CT businesses solve—every single day.
1. Your website looks outdated or isn’t converting
2. You're posting on social media but getting no results
3. You've been burned by marketing agencies that overpromise
4. You're not showing up on Google for what you offer
5. You don't have the time or team to market your business consistently
6. You're not sure what's working... or what's not
Case Study: Ellington Racquet Club (CT)
In just one month, we increased social media views by 734%, website traffic by 21%, and Google 5-Star reviews by 120%. Read more.

Industries We Serve
We work with passionate professionals across home services, professional services, health & fitness, hospitality, nonprofits, and more—helping them grow with strategy-first websites and marketing.
Health & Wellness
Gyms, personal trainers, physical therapists, chiropractors, mental health providers
Nonprofits
Purpose-driven websites for nonprofits making a real impact.
Solo Entrepreneurs
Coaches, consultants, authors, & service providers
Education & Community
Youth programs, town rec departments, local events
Local & Retail
Brick-and-mortar stores, boutiques, barbershops, etc.
#empathyinbusiness
At GroClix, we believe the best marketing starts with understanding the person behind the business. That’s why empathy isn’t just a buzzword for us—it’s the foundation of everything we do. We take time to listen, learn your goals, and build strategies that reflect your values. In a world full of shortcuts and templates, we prioritize human connection. Because when you actually care, the results speak for themselves.
Marketing-Focused Website Design for CT
A seamless process to build, launch, and scale your brand.
Step 1
Discover & Strategize
We begin by understanding your business—goals, challenges, and target audience—through a detailed onboarding document. Then we dive into competitor research and market analysis to craft a strategy that makes sense for you.
Step 2
Build Your Custom GPT
Using everything we've learned, we build an AI-powered GPT trained on your brand. This ensures your messaging stays consistent, accurate, and aligned across all services.
Step 3
Capture High-Quality Content
Whether it’s video, photography, or drone footage—our team captures professional content that showcases your brand in the best light and drives real engagement.
Step 4
Execute & Optimize
We put the plan into motion—launching your site, social, or campaigns—and continue refining based on performance insights and real-world results.
More Than Marketing — We Get What You're Carrying
At GroClix, we’ve worked with enough business owners to know: it’s never just about the marketing. It’s about the stress, the second-guessing, and the pressure to get it all right. We don’t ignore that — we factor it in.
That’s why we lead with empathy and strategy. Every website we design, every campaign we launch, is built with the person behind the business in mind. Because real growth starts when you feel supported, not overwhelmed.
Watch GroClix founder Nick Desrocher talk about mental health and entrepreneurship on the Highest Version podcast.
GroClix FAQs
What does GroClix actually do?
We build clean, high-converting websites, optimize them for search, and help businesses grow through smart marketing. Whether you need a full site or just a few posts each month, we scale to fit.
How much does it cost?
We don’t believe in one-size-fits-all pricing—because no two businesses are the same. Whether you need a website, ongoing SEO, social media support, or monthly maintenance, we build a plan around your goals, stage, and budget.
Our focus is on partnerships, not transactions, which means we take the time to understand what makes sense for your business before recommending anything. No inflated retainers. No rigid packages. Just honest, high-quality work tailored to where you're headed.
Do you only work with certain industries?
Nope. While we specialize in small businesses, contractors, restaurants, financial services, sports facilities, and real estate, we’ve helped everyone from insurance companies to ice cream shops. If you're passionate about what you do, we’re in.
How long does it take to launch a website?
Most projects take 8–10 weeks, depending on the scope and communication. We offer expedited options for quicker turnarounds when needed.
Can I update my site myself after it’s done?
Yes — every GroClix website comes with access to the GroClix Client Portal, a simple dashboard where you can log in, edit text, swap images, update hours, and more — without needing to know code. Or, if you’d rather stay hands-off, we offer affordable maintenance plans to take care of everything for you.
What if I need something really custom?
That’s where we shine. From drone footage and logo design to built-from-scratch layouts and strategy — we can tailor a full solution for your business.
Do you offer services beyond websites?
Definitely. While websites are our foundation, we also offer monthly SEO, social media content, and general marketing & branding support like logo design and strategy sessions. Whether you need a full digital presence or just help in one area, we’ve got you covered.